P3(c) Production Plan/timescales/budget

Production plan looks at different stages of how the product is going to be produced. In our case production plan helps us to plan the steps of producing a poster. 

The concert of Annie is going to take place on 5th of July so in my view the best launch date is four months before the concert as this will make sure the tickets will be sold. So the launch day is first of April. In April the number of posters around London won't be large, I suppose around 500 posters. Then this number will increase every month until the actual concert by 500 posters.

This will inform people about the concert in advance, so the fans will be aware of the concert earlier and will be able to buy the tickets.

Final Grid.

Month	Number of posters  around London
April	500
May	1000
June	1500
July	2000

We are going to have our photoshoot in the professional photo studio in our school Kent College Canterbury with special lighting equipment and different lenses. This will take place on the 20th of February because we will also need time to edit the pictures and to make the posters before the launch date.

The number of posters needs to be 2000. In order to produce them at lower cost I need to do it with the same order as due to advantage of economies of scale it will be cheaper when producing in bulk. I have found the costs of producing the posters on this website: http://www.alocalprinter.co.uk/uk/posters/. The website have information about the costs of producing posters in A4 and A3 format. Our posters are going to be in A3.

We can see that the price of producing 2000 posters is going to be £257.

The price of the camera to use for one day is £80. This includes camera Canon 7D with different lenses.

The cost of renting a studio for one day is £450.

The total budget is: £257+£80+£450=£787

TV commercial

TV commercial includes the next stages to be produced:

• CASTING ACTORS/PRESENTERS/NARRATORS
• FINDING LOCATIONS
• BOOKING STUDIOS
• HIRING CREW AND EQUIPMENT
• OFFLINE & ONLINE EDITING
• PROVIDING ORIGINAL MUSIC
• GRAPHICS AND/OR COMPUTER ANIMATION

Thousand Media Company offers a cost-effective commercials. Usually an average 30 seconds TV commercial costs around £168,000 to produce which is very expensive for Annie and for many people. Thousand Media offers TV commercial the costs of which start from £10,000 that is really cost-effective.

Information is taken from the website: thousandmedia.co.uk